Author Archive
Neat in the News
Client news: Neat is the word on the street. (and in the news) http://thewig.ca/node/1370 Since the days of protest songs in the 1950s and ’60s music and coffee have maintained a holy alliance in java joints across the continent. The coffeehouse’s smoky glory days have since given way to no-fat double-caramel macchiato at Starbucks served [...]
Wishing You a Happy Thanksgiving
EspressoTrainer.com would like to wish all of our past, present, and future clients and trainees safe travels, and a very Happy Thanksgiving. We have a lot to be thankful for, and we suspect that you do as well. The holidays are a great time to promote a seasonal house blend. Talk to your roaster and [...]
News.. delayed, but news.
Jason introduces his next project.
Hierarchy and Grinder Adjustment
It was once a common idea that only the store’s manager, or a representative from the equipment suppliers, or the roasting company should be allowed to adjust the espresso grinder. The reasoning could have been a fear of messingsomething up and not being able to repair it, or it could have simply been that retailer [...]
Fresh Cup Article: Sept. 2009 "Nine Bars"
The Sept. 2009 issue of “Nine Bars” in Fresh Cup Magazine was written by yours truly. It is an exposition of the often used yet rarely analyzed espresso coffee tamper. I discuss the different parts, different options for each part, and talk a little about how different shapes impact the physics of espresso extraction. There [...]
Iced Coffee: Simple, Delicious, Refreshing
While many retailers and consumer alike will make their iced coffee by pouring standard brewed coffee over ice, it should be considered that this dilutes the brew considerably. Even worse, there are some who will take coffee that has gone cold in their airpots and retain it as “iced coffee”. Friends, such practice should never [...]
The EspressoTrainer.com Blog
Post one. This blog will feature thoughts concerning the coffee industry, profitability, strategies, and other related information. Some of you know me from my other blogs. This one will be strictly professional and relevant to EspressoTrainer.com and things concerning existing, past, and future clients in regards to information that they may find relevant and/or useful. [...]

